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Terms Used in Objective Setting

Outcome Objective – For successful implementation of public health interventions, it is important to know where you are headed, who has agreed to be responsible for getting you there, and how you are going to get there. To accomplish this, participants should develop a measurable outcome objective or set of outcome objectives for each identified strategy.

 Outcome objectives are statements about how much and when a health issue should be changed within a specified time period. Outcome objectives are long-term, realistic, measurable objectives that should relate directly to strategic goals. Desired outcome objectives are the quantitative measurements of health issues at some future long-term date ( 5-10 years)and is something that the LPHS partners can and should strive accomplish.

Example:

 By 2010, less than 10% of school aged children in Mango County will report being exposed to environmental tobacco smoke in a 30 day period.

Impact Objectives – Impact objectives measure the level to which a direct determinant or risk factor is expected to be reduced within a specified time period. Impact objectives are more Intermediate (1-5 years) than outcome objectives. Impact objectives are realistic, measurable objectives that relate directly to risk factors or determinants of the health issue. Impact objectives are statements about how much and when the program or intervention should affect the determinant. Impact objectives are quantitative measurements of determinants at an intermediate future date.

Examples:

By September 2007, 100 percent of school aged children in Mango County, Florida will be free from exposure to tobacco smoke on school district property and at school sponsored events.

By September 2007, 100 percent of school aged children in Mango County, Florida will be free from exposure to tobacco smoke at playgrounds and county parks and recreation facilities.

Process Objective – Action statements aimed at affecting one or more of the contributing factors that influence the level of risk factors and determinants. Short term (usually one year), realistic, measurable process objectives relate to activities that will make a difference ultimately in impacts and outcomes.

Examples:

 By 2006, the Mango County Commission and the Mango County School Board will adopt a resolution which commits local government and school district administration to the goal of creating environmental tobacco smoke free conditions for all children in Mango County.

All parents of school children will receive a Tobacco Free School notice in their child’s open house information package at the beginning of the 2005-2006 school year.

Signs indicating designated smoking areas will be posted at the Mango County Recreation Park prior to the 2005 children’s soccer season.

 

   
This page was last modified on: 04/18/2007 04:40:22