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Welcome to the
Gadsden County Health Department
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History of the Florida Tobacco Program
On August 25, 1997, Governor Lawton Chiles
successfully negotiated for the state of Florida a landmark $11.3 billion
settlement with the tobacco industry (later renegotiated to $13 billion). This
settlement includes the toughest prohibitions ever imposed on advertising and
marketing tobacco products to children and teens. The funds are to be paid over
the next 25 years.
The agreement requires that all cigarette advertising billboards in the state be
eliminated. All tobacco advertising within 1,000 feet of Florida schools in
banned, as are tobacco ads in sports arenas, kiosks & mass transit stations,
including trains.
The settlement money was earmarked for children’s health programs and an
ambitious counter-marketing campaign. The first effort funded was the Florida
Pilot Program on Tobacco Control, a $200 million program aimed at reducing use
of tobacco products by persons under the age of 18
The goals of the program are:
- Change Youth and Community Attitudes About
Tobacco Use
- Increase Youth Empowerment through Community
Involvement
- Reduce the Accessibility and Availability of
Tobacco Products to Youth
- Reduce Youth Exposure to Environmental Tobacco
Smoke
- Change Attitudes Toward Tobacco Use Among Youth
in Non-Traditional Settings
If you have any questions, please contact Keith Blocker at
850-875-8794
Links:
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