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Mooove to Lowfat or Fat Free Milk Campaign

Moove Cow Logo

MILK is a great source of protein, calcium and vitamins! Drinking milk is important for adults, teenagers and children. Choosing the right type of milk is important, too.

Florida's Interagency Food and Nutrition Committee--a nutrition task force of governmental and educational agencies--launched a statewide campaign called "Mooove to Lowfat or Fat Free Milk," which made its debut in March 2002. This nutrition education initiative encourages healthy adults and children two years and older to choose lowfat or fat free milk when buying milk. Lowfat and fat free milk have the same great nutrition as whole and reduced fat (2%) milk, just less fat and fewer calories. 

1.  Mooove Campaign Kit 

2.  Mooove Illustrative Materials (posters, displays, buttons, logos)

3.  Mooove Evaluation Tools:

     arrow  On-Line Evaluation (to be completed by agency staff) - Now Available!

     arrow  Sample Evaluation Tool for Clients - pdf